Do you want to know how to get great press coverage?
For years, my PR firm has provided full-service PR programs, but some people want to handle their own PR for reasons of budget or control.
People want to know what I’ve done to book clients for interviews with top media outlets in my 25+ years of being a publicist. Here is a sampling of them:

I’ve trained business owners and experts to get their own publicity, and now there’s even more that you can do yourself.
This led me to create a fresh, new program called…
Becoming Popular:
How to Get Yourself Major Media Coverage.
With the written materials, audio recordings and video recordings that come with this program, you can learn how to:
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create your own polished press kit and online press room;
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understand the media better, so you know how to pitch them and book interviews;
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write press releases and how to distribute them and use them with you pitches to the media;
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be relaxed and prepared for every media interview, including the tough ones;
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create materials you need to attract speaking engagements, book deals and other high-level deals;
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and much more. (You’ll see the list when you get to the modules section below.)
Want to see a sample of the video interviews with members of the media, which are a part of this program? Watch this.
In Becoming Popular, I’ve broken down the information into four main modules, with instructions and examples, to give you everything you need to get yourself ready and out there, so you can “become popular.”
Here’s another video segment that’s in the Resources section of the program, along with examples of speaker one-sheets, book proposal instructions and lots of other useful materials:
Here’s the scoop on the program:
Becoming Popular includes:
SPECIAL ACCESS:
As a member of this program, you will have “client only” access to:
- My video interviews with more than 20 members of the media, who share their likes and dislikes when being pitched.

Some of the media outlets that these people represent include:
A Great Interview Every Time: Media Interview Handbook, which is exclusively for my agency’s clients.
FOUR MAIN MODULES OF THE PROGRAM:
Click on each button below to find out what is covered in each module.





HERE’S HOW YOU WILL RECEIVE YOUR TRAINING MODULES AND BONUSES:
Once you register, you will receive access to our private website where you will have access to all of the modules, the interviews with the media, and the Media Interview Handbook. We are making them available in three formats:
- Video webinars
- Audio recordings of the webinars
- Written transcripts of the recordings
My team and I decided to make this program very affordable so you can get yourself moving ahead quickly.
The investment for this program is only $397!
GAIN ACCESS HERE:
Click here to register now.

Wondering if this program is right for you? This might help:
This program is right for you if:
You want to be interviewed by major media (TV, radio, major blogs, magazines and newspapers).
You want to gain a better understanding of the media.
You may sometimes feel frustrated when you see others being interviewed instead of you.
You know that you have a great message or great products, but not enough people know about you or your products.
You are willing to make changes to achieve your goals.
You can get things done if you receive good instruction and examples.
This program is not for you if:
You’re a PR person yourself or you want to learn to promote others. We have special training programs for other professionals in our industry.
You’re looking for a quick fix to save your business. (Media coverage can take time to secure.)
You tend to jump from one program to the next, without ever really giving anything time to stick.
You don’t really want to “become popular” because it seems like a lot of work.
You don’t have any time to do this, but you have thousands of dollars to pay someone else to this for you. (We have full-service programs that may be a better fit.)
I’m sure you know who you are. If this program is a good fit for you, don’t waste any more time. Register now.
Click here to register.

If you want to upgrade to the Strategy into Action Program, and receive private coaching with Lisa, click here.